Apple Sold Over 40 Million iPhone 13 Models During the Holiday Season, Says Wedbush Analyst

Apple sold north of 40 million iPhone 13 models over the holiday period in a record number for the company, despite industry-wide chip shortages, according to Wedbush analyst Daniel Ives.

iphone 13 pro max display bleen
Last year, reports began emerging that demand for ‌iPhone‌ 13 models was slowing ahead of the holidays as delivery estimates for ‌‌iPhone‌ 13‌ models started to improve.

However in a new note to investors, seen by MacRumors, Ives said demand remained strong for the current ‌iPhone‌ cycle going into 2022, with demand outstripping supply be several million units in the December quarter, a positive sign for Apple as supply chain issues begin to resolve themselves in the first half of this year.

Based on our supply chain checks over the last few weeks, we believe demand is outstripping supply for Apple by roughly 12 million units in the December quarter which now will add to the tailwinds for Cupertino in the March and June quarters as the supply chain issues ease in 1H22.

According to Ives, China has been a major source of strength for Apple over the last 12 months and a key region for ‌iPhone‌ sales, particularly in relation to increased market share due to the "multi-year supercycle" afforded by the ‌iPhone‌ 12 and ‌iPhone‌ 13.

According to Ives, roughly 230 million of 975 million ‌iPhone‌ users worldwide haven't upgraded in the last three and a half years, and the analyst believes Apple's continuing smartphone sales will provide highly influential tailwinds as excitement builds for Apple's much-anticipated mixed reality headset, which is expected to be announced in the summer.

Ives says the "linchpin" to Apple's valuation re-rating remains its services business, taking in the likes of Apple Music, iCloud, Apple TV+, and Apple Fitness+, which Wedbush believes is now worth $1.5 trillion. On that basis, Wedbush predicts that despite reports of supply constraints, Apple's chip shortages are a "transitory issue" and "nothing more than a speed bump" on the way to Apple becoming the first $3 trillion market cap company in 2022.

Tag: Wedbush
Related Forum: iPhone

Popular Stories

iPhone 17 Pro Dark Blue and Orange

When Is iPhone 17 Coming Out?

Thursday July 24, 2025 9:11 am PDT by
Apple's iPhone 17 series is expected to debut in September 2025. This release follows Apple's recent trend of introducing new iPhone models annually in the fall. To unveil the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max, Apple is expected to hold its annual iPhone announcement event during the week of September 8, 2025, with September 9 or 10 emerging as the most likely...
iPhone 17 Pro on Desk Centered 1

iPhone 17 Pro Launching in Two Months With These 16 New Features

Saturday July 26, 2025 5:50 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max should launch in late September, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models, as of July 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14...
iPhone 17 Pro on Desk Centered 1

Tipster: iPhone 17 Pro to Feature 8x Zoom, Pro Camera App, and More

Sunday July 27, 2025 7:35 am PDT by
Apple's upcoming iPhone 17 Pro models will have several new camera-related features, according to an anonymous tipster who contacted MacRumors today. The tipster claimed to be familiar with an iPhone 17 Pro commercial that is allegedly being produced by a film company that has publicly listed Apple as one of its clients. MacRumors has not independently confirmed any of the information shared ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Thursday July 24, 2025 7:08 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...
Apple Partridge Creek

Apple Store in Michigan Permanently Closing Next Month

Saturday July 26, 2025 1:51 pm PDT by
Earlier this month, MacRumors was first to report that Apple was planning to permanently close its Partridge Creek store, just outside of Detroit, Michigan, and now the company has announced a closure date for the location. Apple Partridge Creek Apple Partridge Creek's final day of business will be Saturday, August 16, with the store set to close for good at 8 p.m. local time that day. All of ...
iOS 18

Apple Shares iOS 18.6 Release Notes

Thursday July 24, 2025 6:33 am PDT by
While the focus is now on iOS 26, there is still an iOS 18.6 update incoming. As noted by Aaron Zollo, Apple on Wednesday re-labeled iOS 18.6 Beta 4 as simply iOS 18.6, meaning that it is the Release Candidate version. This change effectively confirms that the update will be released to the public next week. Alongside the new label, Apple shared release notes for iOS 18.6, which is a...
iPhone 17 Colors

All 15 New iPhone 17 and iPhone 17 Pro Colors Leaked

Friday July 25, 2025 6:20 am PDT by
We may finally have a definitive list of all color options for the iPhone 17 series, ahead of the devices launching in September. MacRumors concept In a Macworld report this month, Filipe Espósito said he obtained an "internal document" that allegedly reveals all of the color options for the upcoming iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models. The report...
iPhone 17 Pro on Desk Centered 1

iPhone 17 Pro Launching in Two Months With These 16 New Features

Tuesday July 22, 2025 5:00 pm PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max are less than two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models, as of July 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14...

Top Rated Comments

djcerla Avatar
47 months ago
Warren Buffett was right: the iPhone is just a “product that people can’t get enough of”.

Us geeks sometimes don’t have this simple clarity, we get upset and disappointed over things like minor software bugs.
Score: 5 Votes (Like | Disagree)
FloridaScrubJay Avatar
47 months ago
Santa Apple has some very busy elf’s this season.
Score: 4 Votes (Like | Disagree)
yellow8 Avatar
47 months ago
They keep beating records! Impressive...
Score: 3 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
47 months ago
That’s pretty impressive. Breaking records over here. iPhone is the money-making machine for Apple. It sure has been for the last 15+ years. It’s not going to stop.
Score: 3 Votes (Like | Disagree)
tridley68 Avatar
47 months ago
That's a lot of phones.
Score: 3 Votes (Like | Disagree)
Abazigal Avatar
47 months ago

The Assimilation Continues.
The logic is fairly straightforward. It's all about the ecosystem now, and services help to add value to Apple hardware and set them apart from android smartphones. So it's no longer enough for the competition to make a phone that beats the iPhone in one area or the other, they have to beat the whole Apple ecosystem. It's a tall order even for Android, and it's going to be flat out impossible for any new entrant.
Score: 3 Votes (Like | Disagree)