For ‌iPhone 16‌ models, Apple's iOS 18.3 software update added new Visual Intelligence features to the Camera Control button. Keep reading to learn what you can do with the new capabilities and how to use them.

Apple Visual Intelligence

New Visual Intelligence Features

In iOS 18.2, Apple company added Visual Intelligence functionality to its latest iPhone 16 models, allowing device owners to point the camera at the world around them and get details about places, summarize and translate text, go to website links, call phone numbers, and more.

In iOS 18.3, Apple added new capabilities to Visual Intelligence, including an option to create a calendar event when viewing a poster or flyer, as well as the ability to easily identify plants, animals, and insects.

iphone 16 hands on camera control
Bear in mind that ‌Visual Intelligence‌ is an Apple Intelligence feature that is exclusive to the ‌iPhone 16‌ models – if you have an older model, you won't have a Camera Control button below the Side button on the right-hand side of your device.

Activating Visual Intelligence

To activate Visual Intelligence, press and hold the Camera Control button for a few seconds. A regular press simply opens the camera with Camera Control, so the press-and-hold gesture is necessary. Ensure the Camera app isn't already active, as Visual Intelligence won't work if the camera is already in use.

The Visual Intelligence interface includes a camera view, a capture button, and "Ask" and "Search" options. The "Ask" button interacts with ChatGPT, while "Search" sends the captured image to Google Search.

visual intelligence buttons
To use Visual Intelligence, you must take a photo of the object or scene you're observing. Use the Camera Control button to snap a picture, then select your desired option. It doesn't support live camera views or previously saved photos.

Create a Calendar Event From a Poster

Using ‌Visual Intelligence‌ to add an event to Calendar was a promised function that Apple showed off when introducing Camera Control, and it has been usable since the release of iOS 18.3.

create event visual intelligence
To add an event, view a document such as a poster with a date, and then tap on the date when the feature pops up in the ‌Visual Intelligence‌ interface.

Identify Pets, Animals, and Insects

The Photos app is already able to provide insight into plants, animals, and insects when opting to view additional information in the editing interface, but Camera Control will now show these details in real-time.

ios 18 3 camera control animals
When viewing an animal or a plant with ‌Visual Intelligence‌, you may see a tappable bubble at the top of the viewfinder that lets you know what you're looking at. Simply tap it to view more information. If the output is incorrect, you can use the thumbs up and thumbs down icons below the card to submit feedback to Apple.

Top Rated Comments

Armeniandave Avatar
26 weeks ago
Kind of a dick move to exclude 15 Pro’s
Score: 14 Votes (Like | Disagree)
theanimala Avatar
26 weeks ago
Apple Intelligence has proven worthless so far. Locking this feature to only iPhone 16 models continues this useless trend.
Score: 7 Votes (Like | Disagree)
citysnaps Avatar
26 weeks ago
Looks like a nice feature set. Looking forward to updating and checking it out.
Score: 7 Votes (Like | Disagree)
CloneBB Avatar
26 weeks ago
Can’t wait. I really like AI, but know haters gonna hate.
Score: 5 Votes (Like | Disagree)
teknikal90 Avatar
26 weeks ago

Like I keep saying, just buy Apple stock (AAPL) then you will be happy it's only on NEW models. :) :)
we're like 80% in to the Apple Intelligence rollout - can anyone honestly tell me 1 good benefit? The big downside, the massively decreased battery life is a tangible downside. I sure hope the contextual siri actually works.

None of that is creating any upward pressure on the company's valuation.
Score: 5 Votes (Like | Disagree)
sw1tcher Avatar
26 weeks ago

In iOS 18.2, Apple's previous point update, the company added Visual Intelligence functionality to its latest iPhone 16 models, allowing device owners to point the camera at the world around them and get details about places, summarize and translate text, go to website links, call phone numbers, and more.

In iOS 18.3, Apple adds new capabilities to Visual Intelligence, including an option to create a calendar event when viewing a poster or flyer, as well as the ability to easily identify plants, animals, and insects.
With the known ('https://www.macrumors.com/2024/12/19/apple-faces-criticism-new-notification-summaries/') shortcomings ('https://www.macrumors.com/2025/01/06/bbc-calls-out-apple-ai-creating-fake-news-titles/') of Apple Intelligence ('https://www.macrumors.com/2025/01/16/ios-18-3-news-notifications-removed/'), I'm supposed to trust that Apple's Visual Intelligence will provide me with correct info on things I'm point the camera at?
Score: 5 Votes (Like | Disagree)

Popular Stories

iPhone 17 Pro Dark Blue and Orange

When Is iPhone 17 Coming Out?

Thursday July 24, 2025 9:11 am PDT by
Apple's iPhone 17 series is expected to debut in September 2025. This release follows Apple's recent trend of introducing new iPhone models annually in the fall. To unveil the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max, Apple is expected to hold its annual iPhone announcement event during the week of September 8, 2025, with September 9 or 10 emerging as the most likely...
iPhone 17 Pro on Desk Centered 1

iPhone 17 Pro Launching in Two Months With These 16 New Features

Saturday July 26, 2025 5:50 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max should launch in late September, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models, as of July 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14...
iPhone 17 Pro on Desk Centered 1

Tipster: iPhone 17 Pro to Feature 8x Zoom, Pro Camera App, and More

Sunday July 27, 2025 7:35 am PDT by
Apple's upcoming iPhone 17 Pro models will have several new camera-related features, according to an anonymous tipster who contacted MacRumors today. The tipster claimed to be familiar with an iPhone 17 Pro commercial that is allegedly being produced by a film company that has publicly listed Apple as one of its clients. MacRumors has not independently confirmed any of the information shared ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Thursday July 24, 2025 7:08 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...
Apple Partridge Creek

Apple Store in Michigan Permanently Closing Next Month

Saturday July 26, 2025 1:51 pm PDT by
Earlier this month, MacRumors was first to report that Apple was planning to permanently close its Partridge Creek store, just outside of Detroit, Michigan, and now the company has announced a closure date for the location. Apple Partridge Creek Apple Partridge Creek's final day of business will be Saturday, August 16, with the store set to close for good at 8 p.m. local time that day. All of ...
iOS 18

Apple Shares iOS 18.6 Release Notes

Thursday July 24, 2025 6:33 am PDT by
While the focus is now on iOS 26, there is still an iOS 18.6 update incoming. As noted by Aaron Zollo, Apple on Wednesday re-labeled iOS 18.6 Beta 4 as simply iOS 18.6, meaning that it is the Release Candidate version. This change effectively confirms that the update will be released to the public next week. Alongside the new label, Apple shared release notes for iOS 18.6, which is a...
iPhone 17 Colors

All 15 New iPhone 17 and iPhone 17 Pro Colors Leaked

Friday July 25, 2025 6:20 am PDT by
We may finally have a definitive list of all color options for the iPhone 17 series, ahead of the devices launching in September. MacRumors concept In a Macworld report this month, Filipe Espósito said he obtained an "internal document" that allegedly reveals all of the color options for the upcoming iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models. The report...
iPhone 17 Pro on Desk Centered 1

iPhone 17 Pro Launching in Two Months With These 16 New Features

Tuesday July 22, 2025 5:00 pm PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max are less than two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models, as of July 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14...